Archibalds Porsche Mount Cotton Track Experience

OBJECTIVE

Deliver a premium customer experience to 23 VIPs to reward loyalty and keep Archibalds top of mind for future Porsche purchases.

WHAT WE DELIVERED

A 4-day, high-touch VIP itinerary including test driving on a Porsche racetrack, fine dining, and personalised details that matched the luxury of the Porsche brand. Every guest touchpoint was curated to feel exclusive and memorable. 

EVENT MANAGEMENT SERVICES PROVIDED

  • Flights, transfers, and luxury accommodation sourcing
  • Fine dining and sailing experiences
  • Creation of bespoke brand touchpoints (menus, gifts, notes)
  • Full coordination of breakout activities
  • Onsite presence for seamless guest experience

Client's Name

Archibalds

Quick Facts

  • Held at Mount Cotton, QLD
  • 23 VIPs
  • 4-day event
  • Lead time: 3 months

RESULTS

  • Guests felt valued and engaged, reinforcing brand loyalty
  • Client praised attention to detail and brand alignment
  • Archibalds confirmed interest in future Australian activations

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