What is Experiential Marketing

What is Experiential Marketing? Experiential marketing, or event marketing, is all about creating a connection for consumers between a brand and themselves, allowing them to experience the brand first-hand. It’s an opportunity to sell to potential customers by enabling them to live it, feel it and interact with the brand in a way that fosters […]
Event Management Checklist

Event Planning Checklist Event planning can feel incredibly overwhelming when you get started. Most of the time, like anything, the biggest issue is you don’t know what you don’t know. You don’t know how to get started, what you need to be focusing on, and where to invest your time. The most common thing I […]
What is Event Management?

What is Event management Event Management (aside from being one of my favourite topics and, of course, what we do), what is it really? Event management is defined as the art and science of planning, organising and executing events. Whether this be small intimate evening dinners, large gala dinners, conferences or even music festivals, and […]
Brand Activation Ideas & Examples

What Is A Brand Activation? A brand activation is the process of bringing your brand to life through the use of events, marketing campaigns, and various other strategies. It utilises all of the elements of your brand, from the actual logo and colour palette, through to your brand tone and persona to create an in-person event or […]
How events can solve your business goals: a step by step guide

About Us FAME Events is not your ordinary event planning agency. Don’t get me wrong, we plan events, but we’re about so much more than just making events look pretty. We’re a strategic planning event agency. We’re about understanding the business problem you’re looking to solve and tailoring an event solution to the problem. In […]
10 Best Food Trucks in Brisbane

Food Trucks Brisbane Depending on your event type, plans and goals, food trucks can be a great addition to your next event. With the right plan and research in place, a food truck can make your event less stressful and are always a hit with guests and kids alike. Like with any event decision, as […]
BYO Venues in Brisbane

BYO Venues When it comes to event venues, there are many factors that we need to consider, like the location, parking, and fit-out of the venue. Equally important is the option to bring your own food and/or drinks to the event. BYO is the ability to ‘bring your own’, which basically means that instead of […]
Planning a Gala Dinner

What is a Gala Event? Planning a gala dinner can feel like an incredible task when you are at the beginning of the planning phase. There are so many elements to get through, and like with anything that you are starting for the first time, you don’t know, what you don’t know! A gala dinner […]
Brand activations: what are they and why are they so important

What is a brand activation? A brand activation is the process of bringing your brand to life through the use of events, marketing campaigns, and various other strategies. It utilises all of the elements of your brand, from the actual logo and colour palette, through to your brand tone and persona to create an in-person […]
How is event planning like a sandwich? Understanding our fee & event proposal process

How is event planning like a sandwich? Understanding our fee process When you make a sandwich it’s pretty standard to go bread, butter, meat, cheese, salad, butter, bread. You start with one thing (bread) and then build on it. It would certainly be more challenging to start a sandwich with the salad! In a funny […]
Top 10 reasons to rebook with a professional event planning team

Why stick with your professional event planning team for all your events? They know you, you can save money & time and much more! Read on! Most of us stick with the same doctor, the same business advisor, the same suppliers, year in and year out. We stay loyal and we wouldn’t consider it […]
Incredible events begin with understanding your goal

With event planning, the goal comes first, and the event comes second. That might sound controversial for an event planner to say, but this unique approach is what drives a successful event, time and time again. When we first meet with clients, they often come in with their hearts set on organising a […]