I know how tempting it is! Your boss says it’s time to plan an event, and you’re ready to unleash your creative vision. The first thing you want to do is contact every event stylist in Brisbane and start talking through all your ideas.
I get it, trust me, I get just as excited when I start working on a new project. But before you pick up the phone, have you really thought about your event styling vision? Like, really thought about it?
Whilst I could chat for hours about all things styling, it truly helps to have at least a little clarity before we dive in. If you have absolutely no idea, it can be incredibly difficult for us to guide you in the right direction. No matter how experienced we are, we’re not mind readers!
You don’t need a full brief, a perfectly curated Pinterest board, a locked-in budget, and a style guide – that’s where your event stylist comes in. But having a clear-ish idea when we jump on that first discovery call means we can get straight down to business.
There are two schools of thought here – yes, a blank slate can be a great place to start – but here’s why having at least a rough vision makes the event styling process faster, easier, and more cost-effective.
1. Your event styling vision sets the tone for everything
Your vision determines everything that follows – from venue selection to tableware choices. Are you going for modern and edgy, or relaxed and coastal?
For example, if you’re envisioning a fun, beachy celebration, we’re not going to suggest a stuffy conference room in the CBD. Without an initial direction, we risk spending time presenting venues that just don’t match your vibe.
Event styling theme pictured for a VIP dinner for guests the evening before a conference: Shine Bright Like a Diamond
Read more about the Herbalife Nutrition event here.
2. It speeds up the planning process (which can mean lower costs)
When it comes to event styling, time really is money. Every extra round of discovery calls, forms, and back-and-forth adds to your overall cost.
If you can share a few key words or themes during our first chat, we can skip a lot of early-stage guesswork and move straight into creating something incredible for you.
Event styling theme pictured for a Grey Goose brand activation: Coachella
Read more about the Grey Goose activation here.
3. You’ll make decisions with confidence
Think of it like buying a house – if you know you want a three-bedroom home in a particular suburb, you can instantly rule out the wrong options.
If you’re unclear about your event styling ideas, it’s harder to make confident yes-or-no decisions. A clear vision gives you the confidence to commit to the right choices and avoid second-guessing later.
4. You’ll find the right event stylist for your style
Just like fashion designers or interior decorators, every event stylist has their own signature style. Some specialise in minimal, modern looks, while others shine with dramatic, luxe designs.
When you know what you want, it’s much easier to match you with the right creative partner to bring your vision to life.
Event styling theme pictured for a 50th birthday dinner: pink
Read more about this event here.
How to figure out your event styling vision
Start small. Browse Instagram, Pinterest, and even real wedding or event blogs. Notice what catches your eye, what you dislike, and what words come to mind.
Your vision can be super simple. It might be as short as:
“Beach, coastal, relaxed”
“Modern, luxe, black and gold”
Don’t overthink it – even a few words can set us in the right direction.
Defining your event styling vision before contacting a stylist doesn’t limit creativity – it unlocks it. It gives us a foundation to work from, ensures we match you with the perfect styling approach, and ultimately helps you create a stunning, cohesive event that truly reflects your personality or brand.
Know your vision and ready to get started? Contact us today.